A new design for Urban Outfitter’s annual report from February 1, 2013 to January 31, 2014 to provide shareholders a more visually interesting way to understand the company’s operations and financial conditions. The annual report reflects the unique style the stores have by showcasing many of their different products and store interiors throughout the annual report and provide the viewer with a sense of the modern, hipster style they have. Urban Outfitters has become increasingly popular for the younger age demographic ranging from 18-30 years old, so this new annual report with its visually interesting, eye catching display and design will help them to stand out to interesting potential new clients and keep their customers shopping.
*Student work not associated with real companies; no copyright infringement intended.